MGR KONRAD HRYNIEWICZ
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MGR KONRAD HRYNIEWICZ
Zainteresowania badawcze:
Psychologia osobowości, psychologia ekonomiczna, psychologia reklamy, modele akceptacji technologii i marketing nowych technologii, statystyka, metodologia badań ilościowych i eksperymentalnych, budowanie kwestionariuszy i skal pomiarowych, programowanie i automatyzacja procesów analitycznych.
Publikacje: - Hryniewicz, K. (2018a) “Efekt zbieżności obrazu produktu z charakterystyką konsumenta a intencją zakupu i chęcią zapłaty,” Handel Wewnętrzny, 6(1), pp. 223–234.
- Hryniewicz, K., & Weichbroth, P. (2018). The mediating role of emotions and cognition between participation in social media communities and building trust of the brand. In J. Kowal, A. Kuzio, J. Makio, G. Paliwoda-Pękosz, & P. Soja (Eds.), ICT Management for Global Competitiveness and Economic Growth in Emerging Economies ( ICTM ) International Conference on ICT Management for Global Competitiveness and Economic Growth in Emerging Economies (pp. 260–277). Wroclaw: University of Wrocław.
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Hryniewicz, K. (2019) “Motivation and Action Control in a Saving Lifestyle,” WSB Journal of Business and Finance, 53(1). doi: 10.2478/WSBJBF-2019-0014.
Hryniewicz, K. A. and Borchet, J. (2019) “Reaching goals through different means: will and cognition in the action of people with low and high action control,” Current Issues in Personality Psychology. doi: 10.5114/cipp.2019.88298.
Hryniewicz, K., Badzmirowski, D. and Borchet, J. (2019) “The Role of Self-convergence Effect in Purchasing Process vs Brand Familiarity on Example of Energy Drink Category in Polish Consumers Conditions,” Marketing i Rynek, 1(6), pp. 15–23. doi:10.33226/1231-7853.2019.6.2. - Hryniewicz, K. (2020) ‘Efektywność marketingowa reklam sprawczych i wspólnotowych: efekt zbieżności z dążeniowym i wspólnotowym „ Ja ”’, Marketing i Rynek, (2), pp. 14–23. doi: 10.33226/1231-7853.2020.2.2.
- Hryniewicz, K. (2020). Why are communal advertisements more effective than agentic ones? The role of the self- congruity effect. International Journal of Internet Marketing and Advertising, 14(1). doi: w trakcie przyznawania
- Hryniewicz, K. Grzegorczyk, T. (2020). How different autonomous vehicle presentation influences its acceptance: Is a communal car better than agentic one?. PLoS ONE, DOI: 10.1371/journal.pone.0238714
- Hryniewicz, A., Wilczyńska, D., Krokosz, D., Hryniewicz, K., & Lipowski, M. (2022). Well-Being of High-Level Managers during the Pandemic: The Role of Fear of Negative Appearance, Anxiety, and Eating Behaviors. International Journal of Environmental Research and Public Health, 20(1), 637. MDPI AG. Retrieved from http://dx.doi.org/10.3390/ijerph20010637
- Hryniewicz A, Wilczyńska D, Krokosz D, Hryniewicz K, Lipowski M. Well-Being of High-Level Managers during the Pandemic: The Role of Fear of Negative Appearance, Anxiety, and Eating Behaviors. International Journal of Environmental Research and Public Health. 2023; 20(1):637. https://doi.org/10.3390/ijerph20010637
- Piotr Oskar Czechowski, Konrad Hryniewicz, Tomasz Owczarek, and Marzena Wanagos, “High School Student’s Perceptions of TV vs Internet Advertising: A Study form The Tri-City Agglomeration (Gdańsk, Sopot, Gdynia), Poland”. Proceedengs of the 40th International Bussiness Information Management Association (IBIMA), ISBN: 979-8-9867719-0-8, ISSN: 2767-9640,23-24 November 2022, Seville, Spain, p 2225-2232.
- Barbara Marciszewska and Konrad Hryniewicz, “Creating And Promoting a Regional Tourist Product - How to Build a Competetive Advantage? An example of The Kashubia Region in Poland:Proceedengs of the 40th International Bussiness Information Management Association (IBIMA), ISBN: 979-8-9867719-0-8, ISSN: 2767-9640,23-24 November 2022, Seville, Spain, p 1121 – 1128
- Kajka, N., Karakuła-Juchnowicz, H., Kulik, A., Szewczyk, P., & Hryniewicz, K. (2023). Stuck in a Rut of Thought—That Is Just a Barrier: Dysfunctional Metacognitive Beliefs, Limitation on Individual Freedom and Well-Being of Adolescents during COVID-19 Lockdown. International
- Journal of Environmental Research and Public Health, 20(6), 5151. MDPI AG. Retrieved from http://dx.doi.org/10.3390/ijerph20065151
- Wilczyńska, D.; Hryniewicz, A.; Jaroch-Lidzbarska, M.; Hryniewicz, K.; Lipowski, M. Gender and Work Experience as Moderators of Relations between Management Level, Physical Activity, Eating Attitudes, and Social Skills of Managers during the COVID-19 Pandemic. Nutrients 2023, 15, 4234. https://doi.org/10.3390/nu15194234
Podmiot udostępniający:
Zakład MMI
Wytworzył informację:
M.Kędzierska
07.04.2022
Wprowadzenie:
M.Kedzierska 07.04.2022
Ostatnia modyfikacja:
M.Kedzierska 08.02.2024